folk is fast, well-designed, and genuinely pleasant to use. Aldous is a different bet: it takes the upkeep away entirely. If you enjoy arranging your own contacts and pipelines, you'll like folk. If you want the admin gone, read on.
Where folk fits
folk is for people who like organising. You build your groups, tidy your pipeline, and pull in contacts, and it stays clean because you keep it clean. It works nicely for small teams who share a workspace, from $30 per user a month. If arranging your network is something you actually enjoy, folk is a lovely home for it.
Where Aldous fits
Aldous is for people who will never organise anything. You don't build groups or maintain a pipeline. You talk to Aldous in WhatsApp, and Aldous keeps everyone current for you: who you spoke to, what's open, who's gone quiet. Aldous briefs you in the morning and drafts your follow-ups. folk is a tidy workspace you maintain. Aldous is the colleague who maintains it for you, whether that's for you alone or across a whole team.
Side by side
| folk | Aldous | |
|---|---|---|
| Entry price | $30/user/mo | £39/mo (14-day trial) |
| Who keeps it current | You do | Aldous does, as you chat |
| Works from WhatsApp | No | Yes |
| Briefs you each morning | No | Yes |
| Drafts your follow-ups | No | Yes, in your inbox |
| Chases quiet relationships | No | Yes |
| Built for | People who like organising; small teams | People who won't organise, solo or a whole team |
So which one
If keeping a clean CRM is satisfying, folk. If it's the exact chore you keep abandoning, Aldous does it so you don't have to.